The best way to get the best tenant is to have the best marketing. Having the ability to choose between multiple applicants will give you a better tenant who is more likely to care for your property. A property that is well cared for can build equity and be a source of consistent cash flow. Professional property management that does extensive marketing is paramount to a successful investment.
There is nothing more stressful than bad tenants or vacancies. With plenty of other rental properties offering competition, you need to have the resources to get your property marketed to the masses. Real estate is a relationship business, so marketing results are related to how a personal property manager communicates, connects, and builds relationships with customers and tenants. It all begins with the advertisement for your property. Below is what to expect in marketing your property.
There are many things about professional property management that only real estate professionals know. Where to advertise a rental investment is one of them. Advertising to all of these major real estate websites is the best way to find tenants for your rental property.
This seems like common sense right? Well it’s common for other property management companies to advertise just on Craigslist or one of the other sites. You must get your property advertises on all of the websites where most people search for rental properties. It should be expected that professional property management includes a professional online listing that come with an enticing description to tell the customers about your property.
Tenants want to see the properties before they decide to visit or live in them. A good manager will post good photographs of your property so that tenants can see your property in your advertisement clearly. Pictures of every major room or space like the kitchen, bathroom, and the outdoor areas like patios and yard are essential.
Having the right pictures saves time in showings, and it attracts the tenant. The proper property management services will not only include this, but also include services to help get your property rent-ready. Be sure that all pictures are enticing.
When your property is advertised it should include clear and easy-to-understand words. One’s definition of charming and beautiful may not be the same for others. Therefore, it is best to mention the facts like number of rooms, flooring, kitchens, storage, and parking facility in the description. The facilities in your property should be the same as mentioned in your ad or there may be liability issues so make sure and be forthright about your property to your manager.
Functionality of a home is often the deciding factor for a tenant of whether they rent your property or not. Getting those facts about the home in front of more tenants means there will be a more likely match and that results in tenants staying longer in the property when they are happy with how it functions with their needs.
Rental property management is all about communication. A property manager must handle all the queries. Wait, that’s common sense too right? Every query is answered? Probably not, unless you have hired RentVest. RentVest has a team that handles all tenant inquiries but other property management companies rarely reply to more than the first few applicants! RentVest has established a team to respond to all tenant inquiries even with massive marketing that can produce upwards of 100 to 200 requests per home! You read that right.
This ensures you get better tenants faster who are more likely to get you consistent rental payments without the gaps. The best tenants are attracted to properties with professional property management that communicates and solves their needs. It all starts with professional marketing and it all starts with RentVest. Contact us today for more information by filling out the web form at the top of this page.